The Great Business Debate @AML

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BNY Mellon Boat Race @AML

AML were appointed to create an advertising campaign to communicate BNY Mellon’s lead sponsorship with the Oxford and Cambridge boat race on March 31st. The ‘Which blue are you?’ campaign lead all sponsorship activation. We then developed campaign guidelines and rolled them out across all communications pre boat race. The visual style captures the wakes […]

Land Rover @Imagination

Jaguar Land Rover appointed Imagination to create a new corporate and visual identity for both brands. This included logo redesign, badge design, corporate lockup, global guidelines for each brand covering visual styling, print advertising, tv end frames, radio and digital. New and refined logos, wordmarks and vehicle badging. There are key visual elements that support each […]

Iveagh @AML

AML were appointed to redefine Iveagh’s brand positioning and create a campaign to launch their services and products in a wider market place post RDR. Iveagh have looked after the Guinness family wealth since 1886. We developed a distinctive look and feel for the brand campaign that firmly positions Iveagh in a modern investment space […]

Shell Visual Identity @Imagination

Shell Visual Identity @Imagination

An evolution of the Shell visual identity to bring greater consistency to communication, elevate brand profile and strengthen brand attribution. At Imagination, we developed a modular system with the strength and integrity to bring alignment to all primary, sub and co-brands across media, globally. Inheriting some of Shell’s core identity components. Creating a robust colour […]

Bollinger @Imagination

Bollinger @Imagination

An ad campaign to re-establish the Bollinger brand.