Creating beauty from data for a brand that generates wealth from data. It inspired an innovative and unusual visual system that creates live data-generated art; a perfect expression for Winton. Data driven investing puts scientific rigour at the core of what Winton do.
A suite of unique forms brought together all communication channels, internally and externally. Each form is generated by an algorithm that takes specific live data from the real world such as freight loadings and currency shifts. Its fluidity reflects Winton’s data-driven approach and allows them to capture a unique moment in time.